Organisational overview and external environment

• Conciseness
• Stakeholder relationships
• Strategic focus and future orientation

Key observations:

The Indra Report communicates what is important to the organisation from a strategic perspective and shows connections between different components of the business model.

An innovative design is used to demonstrate the economic value generated by the business and how this value is distributed and retained. Indra then use a table to explain the economic, social and environmental impacts which the business has both on various customers, by industry, and then on wider stakeholders, creating a more holistic overview of the business.