Strategy and resource allocation
- Connectivity of information
- Strategic focus and future orientation
Key observations:
In compliance with paragraph 3.3 of the International <IR> Framework, The Clorox Company’s 2015 Integrated Report includes a 15 page spread on its 2020 strategy, which focuses on four strategies for the next five years. The factors driving business success, including external influences and relationships that impact its operations and the company’s values and resources, are identified. A section on each strategic priority provides more granular information and outlines the key priorities for business and corporate responsibility, with insight into the growth accelerators that the company employs to achieve each priority.
This connectivity of information provides the reader with a clear sense of where Clorox wants to go and how it intends to get there, in compliance with paragraph 4.27 of the International <IR> Framework.